Win's Word

The Sugarbush Attraction -- Then and Now

Thursday, February 2, 2012

There are many things that attracted my family to Sugarbush years ago. Of course, the variety of terrain was and still is at the top of the list. The fact that we receive an average 260+ inches of snow annually is another one at the top -- and that we can watch our own microclimate settle-in over our mountains, dumping snow here when little falls only a few miles away. Then there are the beautiful summer months, filled with some great mountain hiking and biking and fun swimming holes. All this is what Mother Nature created and what we are all intent on preserving.

The other thing we have always loved is that this Valley is pure Vermont. The Warren Store of 2012 still resembles the store I first entered during the winter of 1969. There are still no traffic lights in the Valley, and our farms remain a vital part of the community. 

Many new "pure Vermont" things have been added over the years, too. We now have Vermont-brewed beers like the Trapp Lager served in Timbers, the Fiddlehead poured in Castlerock Pub, and the Lawson's featured at The Pitcher Inn. Timbers also serves Vermont Spirits hand-crafted vodka. There is a new Mad River Valley Food Hub that enables local farmers to store their produce more efficiently and distribute it to local restaurants like ours. In addition to The Warren Store, Sugarbush now has a new General Store that carries local gifts and food items. (It is a great place to find the right Valentine present for your love.)

It may sound a bit presumptuous to say, "Life Is Better in the Mad River Valley." But in our opinion, it is true. And there are many reasons why. This special place really is pure Vermont.

About Win Smith
President & Owner

So what would you expect a former Executive Vice President of Merrill Lynch to do when he retires? Lay low in the islands? Nope. He moves north and works seven days a week right here at Sugarbush. Check out what he's been thinking.

Learn More about Win Smith >


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